Case Study
Climate Pledge Arena
Overview
GREEN SOLUTIONS THAT DRIVE REVENUE
With the goal of receiving net-zero certification and promoting Amazon’s partnership with Global Optimism, Climate Pledge Arena needed a partner who understood waste & recycling on a stadium sized scale. Max-R met this challenge with custom recycling bins as well as best practices for sustainability and sponsorship opportunities.
Discovery
- Net Zero Certification Goal
- Support Sustainability Initiatives
- Create New Revenue Opportunities
Rebranded in 2020 to promote Amazon’s carbon neutral initiatives, Climate Pledge Arena has become the gold standard for sustainable arenas. By partnering with Max-R we were deliver a bin design that clearly identified waste streams and helped promote their bold goal.
Concept & Visualization
Eco-friendly waste & recycling bins were spec’d with Seattle Kraken logos as well as sponsorship opportunities with Waste Management. Various color options and material applications were tested before finally resolving on a multi-stream Max-R lumber bin.
- Multi Stream Bins to Support Recycling Efforts
- Albany Collection was Best Aesthetic Fit
- Header Boards Eliminated Ambiguity
From Concept to Creation
Climate Pledge Arena needed to get the support of fans, staff and sponsors to help drive their initiatives. By offering custom bin designs that exceeded functional requirements, clearly labeled opening IDs and advertising / promotional signage, Climate Pledge Arena was able to generate buy-in from guests and customers who helped support their green goals.
The Results
Large capacity, custom designed waste and recycle bins are found throughout Climate Pledge Arena. The final bin designs promote their ambitious goal and allows guests to help support their mission by simply doing their part. Max-R’s signature HDPE recycled plastic bins withstand passionate fans and concert goers and coordinate with the facility creating an elevated fan experience.
Feeling Inspired?
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